Blog

Stories from the field

Notes from the team — what we learn building AI monetization for Unity and Unreal studios.

• Aug 15, 2026 · 5 min read

  Google's New Overlay Shows Friends' Progress Live

  A system-level Android overlay now shows players what their friends are doing in your game, in real time — and you didn't build it

• Aug 15, 2026 · 5 min read

  Apple's New EU Purchase Rule Splits Into Two Paths

  Apple now lets EU apps mention cheaper prices elsewhere. A separate, costlier entitlement is what actually lets players tap through

• Jul 26, 2026 · 4 min read

  Blend Two Genres and You Inherit Two Economies

  Merge boards feeding RPG progression, match-3 layered onto dungeon crawling — every hybrid mechanic brings its own currency logic your economy has to absorb.

• Jul 26, 2026 · 4 min read

  A Kill Switch Is Seconds. A Store Fix Is Days

  A broken price or economy bug spreads across your player base the moment it ships. Feature flags turn that into a switch you flip, not a build you ship.

• Jul 25, 2026 · 4 min read

  South Korea Just Published Its First Compliance Roster

  Korea's game regulator named 81 publishers and flagged 40% for partial loot box disclosure failures. Here is what real enforcement looks like now.

• Jul 25, 2026 · 4 min read

  Passkeys Secure Login, Not the Recovery Path

  Account takeover is shifting from stolen passwords to hijacked recovery flows. Passkeys don't close that gap, and your game account is exposed either way.

• Jul 25, 2026 · 4 min read

  Your Creator Campaign Can Land the FTC on Your Desk

  FTC enforcement against undisclosed sponsored content is up sharply in 2026, and studios are liable alongside the creator. Here is what has to change.

• Jul 24, 2026 · 4 min read

  Review Reply Rate Is Quietly an ASO Lever Now

  Store algorithms weigh review sentiment and reply rate in ranking, and Google indexes your replies. Here is why answering reviews now moves search.

• Jul 24, 2026 · 4 min read

  Your Data Safety Label Is Now Checked, Not Just Filed

  Store reviewers now scan your binary against your data safety label and flag mismatches automatically. Here is what actually gets checked.

• Jul 23, 2026 · 5 min read

  What the EU's DMA Actually Changed for iOS Studios

  Apple now allows third-party app stores and sideloading in the EU, with a new fee structure. Here's what changed and what stayed the same

• Jul 23, 2026 · 5 min read

  Crafting Systems Are Your Game Economy's Blind Spot

  Faucet and sink models miss a third mechanic type. Here's why crafting and conversion systems need their own place in your economy audit

• Jul 22, 2026 · 5 min read

  Currency Drift Is Quietly Costing Your Studio Revenue

  A regional price set once and never revisited loses value as exchange rates move. Here's why pricing needs a review cadence, not a set-and-forget