Blog
Stories from the field
Notes from the team — what we learn building AI monetization for Unity and Unreal studios.
Aug 6, 2026 · 4 min read
Sink placement: front-loaded or back-loaded progression
Where you put the expensive things in a progression curve decides who reaches them, and whether the economy holds together for long-tenured players.
Jul 27, 2026 · 5 min read
Progression walls and where the paying decision happens
Players rarely decide to spend while looking at a store. They decide at the moment the game stops them, and the store visit is the consequence.